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Only the good stuff
We handpick every guide and adventure, so you know it's worth your time. Think of us as your secret weapon for finding the good good stuff - from the classic spots everyone needs to see once, to the hidden corners not on Google.
STEP 1
Work the ground
Before we add any experience, we do our homework! We dig into local insights and ask the tough questions: Is it a tourist trap? Is it ethical?
STEP 1
Work the ground
STEP 2
Meet the host
We know the secret to a great experience is a passionate host. That's why we get to know them and ensure they love what they do!
STEP 2
Meet the host
STEP 3
Test experiences
We don’t just research—we try the experiences ourselves! Then we add our Seek Sophie twist to keep it fun and far from touristy!
STEP 3
Test experiences
STEP 4
Mystery shopping
We secretly shop our own experiences—even on vacation! From engine rooms to host friendliness, we check every detail.
STEP 4
Mystery shopping
STEP 5
Fine tuning!
We obsess over reviews and tweak our experiences based on your feedback. If something’s off, we’ll investigate and fix it!
STEP 5
Fine tuning!
End result?
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who trust Seek Sophie.
Things you’re dying to know
(but may not ask!)
How are all experience ratings so high?
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Why should I choose Seek Sophie over cheaper tours?
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Why are some popular activities not on Seek Sophie?
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So.. who's Sophie?
We get asked that a lot! There’s no one in the team actually named Sophie. Sophie means wisdom in Greek. Seek Sophie is about travel that helps you discover more—about yourself, the world, and its people—and leave feeling deeply connected to the place you visit.
Let’s be friends!
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