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Only the good stuff
We handpick every guide and adventure, so you know it's worth your time. Think of us as your secret weapon for finding the good good stuff - from the classic spots everyone needs to see once, to the hidden corners not on Google.
STEP 1
Work the ground
Before we add any experience, we do our homework! We dig into local insights and ask the tough questions: Is it a tourist trap? Is it ethical?
STEP 1
Work the ground
STEP 2
Meet the host
We know the secret to a great experience is a passionate host. That's why we get to know them and ensure they love what they do!
STEP 2
Meet the host
STEP 3
Test experiences
We don’t just research—we try the experiences ourselves! Then we add our Seek Sophie twist to keep it fun and far from touristy!
STEP 3
Test experiences
STEP 4
Mystery shopping
We secretly shop our own experiences—even on vacation! From engine rooms to host friendliness, we check every detail.
STEP 4
Mystery shopping
STEP 5
Fine tuning!
We obsess over reviews and tweak our experiences based on your feedback. If something’s off, we’ll investigate and fix it!
STEP 5
Fine tuning!
End result?
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who trust Seek Sophie.
Things you’re dying to know
(but may not ask!)
How are all experience ratings so high?
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Why should I choose Seek Sophie over cheaper tours?
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Why are some popular activities not on Seek Sophie?
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For the seekers
Seek Sophie is a tribe of curious explorers looking for what's real, not what's on show for tourists. We seek out experiences that spark wonder, and leave us (and the places we visit!) a little brighter.
Let’s be friends!
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